Schwarzkopf is one of the most famous haircare brands in the world and strangely enough, I never had a chance to try it. The opportunity arrived when I was invited to the Schwarzkopf Bloggers & Press Event at The Ned Restaurant.

Beautiful environment and many hair professionals – it was just what I needed on Tuesday night. I had to admit – this event was not just a simple event. It was an opportunity for me to regain my self-confidence and be one of the first ones to try the new products of Schwarzkopf.

The event was happening at the Spa. The area was divided into different stages. I started with the blowdry and soon Sophie Gibson turned me into a princess. Later I visited colors professional and we discussed the best coloring options for my hair. It was good to know that I choose the right colors already. I didn’t realize I look good already until she told me.

Schwarzkopf introduced few new brands. Some of them are available to buy and some will be released in 2018. Beology has been designed to celebrate the uniqueness of the hair and the personality. The new Schwarzkopf color expert is offering to try salon professional technology from the comfort of your own home. Inspired by hipster beards and celebrity cuts got2be PhenoMENal range got a makeover while Schwarzkopf introduced new products for men. This German haircare company also has expanded their got2be Twisted range as the curls are getting more popular. Last but not least in the Schwarzkopf range is the instant temporary hair coloring sprays. It is created for those ladies who love trying something new and love playing with colors or are not sure what color is the best for them.

Follow my blog and soon I will tell you more about the products. Check Schwarzkopf website to find out more about the company and products.


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